Privacy Policy

This policy explains what personal information SimpleBridgeAI collects when you use simplebridgeai.com or get in touch with us, why we collect it, how we look after it, and the rights you have over it. We've tried to keep the jargon to a minimum — if anything is unclear, just ask.

1. Who we are

SimpleBridgeAI ("we", "us", "our") builds custom software and AI-powered automation for small businesses. We are based in York, North Yorkshire, United Kingdom, and we are the "data controller" responsible for the personal information described in this policy.

For anything to do with your privacy or this policy, contact us at info@simplebridgeai.co.uk.

2. The information we collect

Information you give us

When you contact us through the website, by email, or via WhatsApp, we collect the details you provide. Depending on which form you use, this may include:

• Your contact details — your name, email address, phone number (if you give it), business name, and website.
• Your message or project brief — anything you tell us about your business, the problem you want solved, your goals, current systems, example data, who will use the software, deadlines, and any constraints or budget.
• WhatsApp messages — if you choose to message us on WhatsApp, we receive your message and the phone number you send it from.

Please only share what's needed to describe your enquiry. There's no need to include sensitive personal information (such as health, financial account numbers, or ID documents) in a form or message.

Information collected automatically

Like almost every website, when you visit ours our hosting provider and content-delivery network automatically process basic technical information — such as your IP address, browser type, and the pages you request — in their server logs. This is used to serve the site, keep it secure, and protect against abuse. We do not use this information to identify you personally.

Cookies and tracking

This website does not use advertising, analytics, or tracking cookies, and we don't profile you or follow you around the web. The site loads a small icon library from a third-party content-delivery network (see "Who we share information with" below), which may process your IP address purely to deliver those files to your browser.

3. How and why we use your information

Under UK data protection law (the UK GDPR and the Data Protection Act 2018) we must have a valid "lawful basis" for using your information. Here's what we do and why:

• To reply to your enquiry and prepare a quote — so we can answer your questions and give you an estimate. Lawful basis: taking steps at your request before entering into a contract, and our legitimate interest in responding to enquiries.
• To deliver and support the work you ask us to do — where you go on to become a client. Lawful basis: performance of our contract with you.
• To keep our website and systems secure — including preventing spam and abuse. Lawful basis: our legitimate interest in protecting our business and visitors.
• To meet our legal and accounting obligations — such as keeping records of work and payments. Lawful basis: compliance with a legal obligation.

We will never sell your personal information, and we don't use it for automated decision-making or profiling.

4. Who we share information with

We don't sell or rent your data. We do rely on a small number of trusted service providers ("processors") to run our business. They only process your information on our instructions:

• Microsoft Azure — hosts this website and securely processes form submissions on our behalf.
• Our email provider — your enquiry is delivered to, and stored in, our email inbox so we can read and reply to it.
• Our content-delivery network (unpkg / Cloudflare) — serves a small icon library to your browser and may process your IP address to do so.
• Meta Platforms (WhatsApp) — only if you choose to message us on WhatsApp. Your message and number are handled under WhatsApp's own privacy policy.

We may also disclose information if we're required to by law, or to establish, exercise, or defend legal claims.

5. International transfers

We aim to keep your information within the UK or European Economic Area. Some of our providers (such as Microsoft and Meta) are international organisations and may process data outside the UK. Where that happens, the transfer is protected by appropriate safeguards — such as a UK "adequacy" decision, the UK International Data Transfer Agreement, or Standard Contractual Clauses.

6. How long we keep it

We keep your information only for as long as we need it. As a guide, enquiry and quote correspondence is kept for up to 24 months after our last contact, in case you get back in touch. If you become a client, we keep project and financial records for the duration of our work together and for up to 6 years afterwards to meet our legal and accounting obligations. After that, we securely delete or anonymise it.

7. How we protect your information

We use reputable providers, encrypted connections (HTTPS), and access controls to keep your information safe, and we limit who can see it to those who need it to do their job. No system is ever completely secure, but we take reasonable steps to protect against loss, misuse, and unauthorised access.

8. Your rights

Under UK data protection law you have the right to:

• Be informed about how we use your data — that's what this policy is for.
• Access a copy of the personal information we hold about you.
• Rectification — ask us to correct anything that's wrong or incomplete.
• Erasure — ask us to delete your information ("the right to be forgotten").
• Restrict or object to how we use your information.
• Data portability — receive your information in a portable format.
• Withdraw consent at any time, where we relied on your consent.

To exercise any of these, just email us at info@simplebridgeai.co.uk. We'll respond within one month, and we won't charge you in normal circumstances.

9. Complaints

We'd always rather you came to us first so we can put things right. But you also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO), at ico.org.uk or on 0303 123 1113.

10. Children's privacy

Our website and services are aimed at businesses, not children. We don't knowingly collect information from anyone under 16. If you believe a child has given us their information, please contact us and we'll delete it.

11. Changes to this policy

We may update this policy from time to time — for example, if we change the tools we use. When we do, we'll revise the "Last updated" date at the top of this page. Significant changes will be made clear.

12. Contact us

Questions about this policy or your information? Email info@simplebridgeai.co.uk or use the contact form on our website. We're based in York, United Kingdom, and work with businesses anywhere with an internet connection.

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